UK bass label hyperdub has quickly become one of the most revered labels in the planet via their consistent take on future bass musics from the likes of burial, kode9 & the spaceape, zomby, king midas sound, and many more. what initially began as a 100% music focus, with simple vinyl artwork featuring the label’s logo and record info, has shifted to a more complete package with the futuristic graphics provided by london based studio optigram.
somewhat mysterious and elusive, optigram is a sister company of electrofunk label citinite, and has done artwork for several labels and brands including Clients include Hyperdub, Warp, Planet Mu, Hum + Buzz, Sähkö, Public Information, The Wire, XLR8R, MIT Press and the Red Bull Music Academy.
often recurring to geometric and repetitive patterns, their artworks are a perfect companion for hyperdub’s often mold-braking releases that hover between future garage, grime, house, and techno. however, they are equally effective when stepping out of their comfort zone as is the case on the beautiful and much more organic kode9 + the spaceape album cover (picture above), which is reminiscent of early japanese print art.
follow the label on twitter @hyperdub and keep track of optigram’s work via their website
also check out this spotify playlist featuring some of our favorite music from hyperdub
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